Facebook, Marketing, and Eventually Kickstarter

We have a Facebook page now! It’s still a work-in-progress, but at least we have a cover illustration. The original version, which was published by accident, didn’t even have that.

I actually don’t like Facebook very much, but nearly all of my friends both online and IRL use it every day, so I don’t have a lot of choice in the matter. I will give Facebook one compliment: the interface is much better than it was a few years ago.

We’ve had some production difficulties in the last month. I won’t get into specifics, but Game Blocks InDev will not be ready before the Kickstarter like I planned. It will likely be available after the KS, but there probably won’t be another free update after before we go into Alpha development.

Because we really need to launch the Kickstarter soon, we’re taking a break from working on Game Blocks itself to work on marketing. Like all passionate creators, especially other programmers, I would indeed just rather sit down and just keep making the software product better and never get around to actually selling it. But like most people who haven’t had a paycheck in six months and don’t have any savings, I really need to actually obtain another source of income to keep paying the bills. Afterwards, I can then sit down and improve the software product to the satisfaction of myself and my customers.

An acquaintance of mine who has run multiple successful Kickstarter campaigns advised me that growing my audience before the start of campaign is one of the most important things to do to make a Kickstarter campaign successful. I hope we have enough time left to do that before we need to launch.

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